By Rob Frankel
Reference URL: http://www.carnrightdesign.com
To create an effective graphic design for your company, it is necessary to keep in mind some design principles and rules. Many times, I have seen layouts for PowerPoint Presentations, flyers, business cards, logos, etc. that just made me cringe from the horror and inappropriateness of the piece. When asked who designed their marketing materials, usually the reply was that they had an inexpensive desktop publishing program and decided to save some money by designing it themselves. It was not too long before they went out of business or were complaining that they did not get the clientele that they had hoped to achieve. Is it any wonder?
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By Ray Smith
Reference: http://www.allgraphicdesign.com/graphicdesignarticles/logographicdesign/logos-designingcorporate.html
A corporate logo design should be highly instrumental in building your corporate identity and should successfully exude the company’s attitude. The viewers must have some idea about the disposition, character, or fundamental values of your company through your logo.
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By Les Hamilton
Reference URL: http://articles.techrepublic.com.com/5100-6329-1032062.html
Web sites have become something of an art form. As such, companies have come to rely on advertising and design firms to devise interesting and innovative layouts for their online and print media.
This has both good and bad implications for in-house developers who—assuming the design firm doesn’t also provide functionality—then inherit these visual concoctions. On the one hand, developers are relieved of the responsibility of interpreting the dreams and visions of our corporate management teams. On the other hand, you can end up with some really outrageous layouts that now require a hefty chunk of back-end coding.
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by Tom Mochal Oct 3, 2006
Reference URL: http://articles.techrepublic.com.com/5100-10878-6121757.html
An action item is ad-hoc work that requires follow-up execution. By their nature, action items can’t be planned for in advance. Examples of action items include forwarding specific information to someone, arranging a meeting, and providing a quick estimate on a piece of work.
There are two common approaches used to manage action items. For all non-trivial action items, the best approach is to add the items as activities in the project workplan. You assign a resource and an end date and then manage the activity and track it as you would any normal activity. This is the better approach to follow because it keeps the work activities in one place and allows the project manager to see the schedule impact of assigning action items to team members. If team members are assigned action items that take more than a couple hours of effort, it can have a negative impact on their previously assigned work.
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